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Fake it till you make it: the psychological and communication tactics behind “Pig Butchering” scams

Asyalı, Ayşe Nur; Frank, Muriel-Larissa; Hölzmer, Pol (2026) — Journal of Cybersecurity

Type: Journal Article Country: Global Tags: victim experience, offender tactics, psychology, AI misuse, social engineering, prevention, Sha Zhu Pan, pig butchering, romance baiting, cybercrime, psychological theories, communication theories, qualitative methods, cryptocurrency investment fraud, pig_butchering, romance_scam, Sha_Zhu_Pan, social_engineering, psychological_theories, communication_theories, scam_manuals

Pig butchering is characterized as an advanced form of cyber-enabled social engineering that blends romantic engagement with investment schemes. While much of the existing scholarship emphasizes the experiences of victim...

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