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Mapping Computer Mediated Communication Theories and Persuasive Strategies in Analysing Online Dating Romance Scam

Annadorai, Kalaivani ; Krish, Pramela ; Shaari, Azianura Hani ; Kamaluddin, Mohammad Rahim (2020) — Journal of Xidian University

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DOI: 10.37896/jxu14.5/070 (opens in a new tab)

Type:   Journal Article
Country:   Malaysia
Tags:   Computer Mediated Communication, Financial Fraud, Linguistic Features, Malaysia, Online Dating Romance Scam, Persuasion, Persuasive Language, Social Media, Trust, Victim Trust
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Synopsis

            
This theory-led article maps Social Information Processing theory, the Hyperpersonal Model, and seven persuasive elements onto online dating romance scams. It illustrates those concepts with selected scammer-victim conversations from Instagram, Viber, Google Hangouts, and Yahoo Mail collected from 2017 through 2019, examining false profiles, linguistic cues, rapid relationship escalation, and money requests. The discussion connects prolonged persuasive communication with financial loss, depression, anger, guilt, trauma, reduced self-esteem, and reluctance to seek help. It is an interpretive application of communication theories, not a systematic conversation study. The paper reports no sampling frame, number of exchanges, recruitment process, coding protocol, comparison group, or measured outcomes, so its examples cannot establish prevalence or causal effects.

          

        
                  

            
Identified Gaps

            
The paper identifies an unresolved question: why and how victims accept scammers’ illusory promises without doubt. It seeks to establish the persuasive linguistic patterns and CMC processes that explain victim trust and compliance in online dating romance scams.

          

        
                  

            
Methods

            
This is a theory-led discussion mapping Social Information Processing theory, Walther’s Hyperpersonal Model, and seven persuasive elements onto online dating romance scams. It illustrates claims with selected real-time scammer–victim conversations sourced from Instagram, Viber, Google Hangouts, and Yahoo Mail (2017–2019), examining profile claims, language, relationship escalation, and money requests.

          

        
                  

            
Limitations

            
The text does not report a sampling frame, number of conversations, recruitment process, coding procedure, or systematic analytic protocol. Its illustrative chat samples and theory-based interpretation therefore provide useful examples of persuasive strategies but do not establish how prevalent the strategies are or support generalization across all romance-scam cases.

          

        
                  

            
Future Work

            
Develop and disseminate awareness programmes describing the nature of romance scams and current offender strategies. Form additional support groups for emotionally abused victims, reduce scam-related stigma, and encourage precaution before individuals share information online.

          

              

    
    

        
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