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Love, Lies, and Language Models: Investigating AI’s Role in Romance-Baiting Scams

Gilad Gressel ; Rahul Pankajakshan ; Shir Rozenfeld ; Ling Li ; Ivan Franceschini ; Krishnahsree Achuthan ; Yisroel Mirsky (2025) — USENIX Security2026 / arXivv3Apr18

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Synopsis

The publication examines romance-baiting scams as an organized, scalable form of financial crime and asks how much of the scam lifecycle could be automated with large language models (LLMs). It characterizes the operation in three stages—Hook, Line, and Sinker—and reports that modern scam networks already employ many labor tasks that could be automated, with interviews indicating that 87% of scam labor is currently performed within such organizations. The study couples a long-term, blinded conversation analysis with a controlled comparison of an LLM agent versus human operators to gauge trust, compliance, and the feasibility of full automation. It also assesses how widely used safety safeguards perform against this specific threat. Methodologically, the researchers conducted a seven-day, blinded study where participants interacted with a human partner and an LLM partner designed to mimic a scammer. They measured emotional trust, overall trust, and task compliance, finding that the LLM partner elicited higher trust and greater compliance (46% vs 18% for humans) in this setting. They also tested AI self-disclosure prompts and post-hoc content filters from major vendors, revealing that AI identity disclosure was largely ineffective and that existing moderation tools failed to detect romance-baiting dialogues, often yielding false positives or missing the deceptive context. The paper discusses limitations, including the short duration of the experiment, the university-sample bias, and the challenge of sustaining long-horizon deception. The authors argue that these findings imply a need for stronger, behavior-based safeguards and policy responses, given the potential for end-to-end automation of romance-baiting scams and the inadequacy of current defenses to detect early-stage manipulation. They emphasize that addressing the threat will require tools that monitor conversation trajectories and verify identity, rather than relying on per-message content filtering alone.

Identified Gaps

Current vendor safeguards and per-message moderation are not designed to detect benign-seeming, long-horizon trust-building that develops into romance-baiting. The paper also reports no evidence of complete automation of the Line stage or end-to-end scams, leaving the real-world extent and performance of full automation uncertain.

Methods

The study triangulated trauma-informed semi-structured interviews with 145 scam-compound insiders and 5 victims, a blinded seven-day controlled WhatsApp study comparing an autonomous LLM partner with human partners (final n=22), and tests of AI disclosure and content filters. It used thematic analysis, standardized trust scales, paired t-tests, synthetic scam dialogues, and expert review.

Limitations

The controlled study had a small, primarily university-based sample (n=22), limiting generalizability. Its seven-day duration cannot establish long-term persona consistency or trust dynamics typical of scams lasting months. Required daily engagement limited assessment of early voluntary dropout, and benign app installation was a lower-stakes proxy for financial extraction. Human partners were trained university personnel rather than real scammers.

Future Work

Develop long-horizon behavioral detection that identifies scam trajectories rather than isolated messages; strengthen enforced AI identity disclosure; develop user-facing challenge-response verification tools; and assess how mitigation can address both LLM-enabled fraud and trafficking-related labor exploitation.

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